Privacy and Cookies

Information on our privacy policy, terms of service, acceptable use, and website accessibility.

Privacy Policy

Your Privacy, Our Priority

At Jingle Shell Digital Marketing, we prioritise your privacy. We’re committed to protecting your personal information. This privacy policy explains how we handle your data when you visit our website (regardless of where you visit it from) and outlines your rights under data protection laws.

We may collect personal information, but we’ll only use it as described in this policy. You can access, correct, or delete your data. We may use cookies to enhance your experience. We may update this policy, so please check back regularly. By using our website, you consent to these practices.

1. Who we are

Jingle Shell is a team of independent professionals dedicated to SEO and Digital Marketing based in the UK and Spain. Although we are a team of freelancers, we are committed to complying with all relevant data protection laws and regulations including the UK GDPR and the Spanish Organic Law on Data Protection and Guarantee of Digital Rights. As data controllers, we are responsible for collecting, processing, and storing your personal data as described in this privacy policy.

Our contact details: js-enquires@jingleshell.com

2. How we collect your data

We collect your information through various methods:

Direct Interactions:

• Contact Forms and Correspondence: When you fill out our contact forms or communicate with us via email, phone, or post, we may collect your name, email address, phone number, and other relevant information.
• Service Inquiries: If you inquire about our services, we may collect additional details such as your business needs, budget, and contact preferences.

Automated Technologies:

• Website Usage: As you interact with our website, we may automatically collect technical data like your IP address, browser type, device information, and browsing behaviour. We use cookies and similar technologies to gather this information.
• Analytics: We may use analytics tools (like Google Analytics) to track website usage and improve our services. Please refer to our Cookie Policy for more details.

Third-Party Sources:

• Client Referrals: We may receive your information from clients who refer you to our services.
• Publicly Available Sources: We may access information from publicly available sources, such as Companies House, to verify your business information.

By providing us with your information, you consent to our collection and use of your data as outlined in this privacy policy.

3. What personal information do we collect about you

To personalise your experience and provide the best service possible, we may collect different types of information about you. Here’s a breakdown of what we collect:

Personal Information:

• Identification: First and last name, company name, title, date of birth (optional), gender (optional).
• Contact: Email address, phone number.
• Financial: Bank account or payment card details (securely stored for transactions).
• Transactional: Details about payments made and services purchased.
• Technical: IP address, login data, browser details, operating system, device information.

Usage Information:

• Purchases and Preferences: Details about your orders, interests, and feedback.
• Website Activity: How you use our website, products, and services (e.g., pages visited, time spent).
• Google Analytics (Opt-out Available): We may collect information on how you use our website through Google Analytics. This includes details like search queries, device information, and browsing activity. You can opt-out of Google Analytics tracking on all websites at [link to Google Analytics opt-out.

Marketing Preferences:

• Communication: Whether you want to receive marketing updates from us or our partners.

Important Notes:

• Aggregated Data: We may use anonymised and statistical data (Aggregated Data) for various purposes. This data cannot be used to directly identify you.
• Special Categories: We do not collect sensitive information like race, religion, health data, or criminal records.
• Providing Information: If we need certain information by law or contract, and you choose not to provide it, we may be unable to offer some services.

We are committed to responsible data collection and use. This policy clarifies what information we collect and how we use it to enhance your experience with our services.

4. How do we collect your personal information?

We will only use your personal data when legally permitted. Typically, we’ll use your information in the following scenarios:

• Contractual Obligations: To fulfil our contractual obligations, such as providing our services or delivering products.
• Legitimate Interests: To pursue our legitimate interests, like improving our services, analysing market trends, or protecting our business. We will always balance these interests with your rights.
• Legal Compliance: To comply with legal obligations, such as tax laws or data protection regulations.
• Your Consent: When you have explicitly consented to the processing of your personal data for specific purposes, such as marketing communications. You have the right to withdraw your consent at any time by contacting us.

What we use the information for

We collect your personal information through direct interactions, such as contact forms and email correspondence, and automated technologies, like cookies and analytics tools. We use this information to provide services, communicate with you, improve our offerings, and comply with legal obligations. We may also collect information from third-party sources, like client referrals and public databases. We are committed to using your data responsibly and ethically, and you have the right to access, correct, or erase your personal information.

Marketing Communications

We’re committed to respecting your privacy choices. Here’s how we handle marketing communications:

Our Marketing:

• Personalised Offers: We may use your information to tailor our marketing efforts and offer you products and services that we think you’ll find interesting.
• Opt-Out: You can opt out of receiving marketing communications from us at any time by following the unsubscribe link in our emails or contacting us directly.  

Third-Party Marketing:

• Your Consent: We’ll only share your information with third parties for marketing purposes with your explicit consent.

Cookies:

• Cookie Control: You can manage your cookie preferences through your browser settings. Please refer to our Cookie Policy for more details.

Purpose Changes:

• Transparency: If we need to use your data for a new purpose unrelated to the original one, we’ll notify you and explain the legal basis.

We’ll always process your personal data in compliance with applicable laws and regulations.

5. How we use your personal data

We may share your personal information with the following parties:

• Business Transfers: In the event of a merger, acquisition, or sale of our business, your information may be transferred to the new owner.  
• Service Providers: We may share your information with third-party service providers who assist us in operating our business, such as IT, payment processing, and customer support. 
• Legal and Regulatory Requirements: We may disclose your information to comply with legal obligations, such as responding to court orders or government requests.
• Protecting Our Rights: We may share your information to protect our rights, property, or safety, or the rights, property, or safety of others.
• Third-Party Collaborations: We may share your information with third-party partners for specific purposes, such as co-marketing or joint ventures.

We require all third parties to respect the confidentiality and security of your personal information and to process it in accordance with applicable laws and regulations.

6. How we secure and store your personal data

We take data security seriously and have implemented appropriate measures to protect your personal information from unauthorised access, loss, or misuse. These measures include: 

• Access Control: Limiting access to your personal data to authorised personnel who need it to perform their duties.
• Data Encryption: Using encryption techniques to protect sensitive information.
• Regular Security Reviews: Conducting regular security assessments to identify and address potential vulnerabilities.
• Incident Response Plans: Having procedures in place to respond to any data breaches promptly and effectively.

We will only retain your personal data for as long as necessary to fulfil the purposes for which it was collected. Factors influencing retention periods include legal requirements, business needs, and the nature of the data. In some cases, we may anonymise your data for research or statistical purposes. You have the right to request deletion of your personal data in certain circumstances.

7. International transfers

We may transfer your personal information to other countries, including outside the European Economic Area (EEA) and the United Kingdom (UK). This may be necessary for the purposes of providing our services or for administrative reasons.

We take appropriate measures to ensure that your personal information is protected, regardless of where it is transferred. This includes using standard contractual clauses approved by the European Commission to safeguard your data when transferring it to countries outside the EEA and UK.

8. Your legal rights

You have certain rights under data protection laws regarding your personal information. These rights include:

• Access: You have the right to request access to the personal information we hold about you. This includes the right to obtain a copy of your personal data, along with specific information about how it is processed. 

• Rectification: If you believe that the personal information we hold about you is inaccurate or incomplete, you have the right to request that we correct it. 

• Erasure: In certain circumstances, you have the right to request the erasure of your personal data. This may include situations where the data is no longer necessary for the purposes for which it was collected, or where you withdraw your consent and there is no other legal basis for processing. 

• Restriction of Processing: In certain circumstances, you have the right to request that we restrict the processing of your personal data. This may be the case, for example, if you contest the accuracy of the data or if you object to processing. 

• Data Portability: In certain circumstances, you have the right to receive your personal data in a structured, commonly used, and machine-readable format and to transmit it to another controller. 

• Objection: You have the right to object to the processing of your personal data for certain purposes, such as direct marketing.

• Withdrawal of Consent: If you have given your consent to the processing of your personal data, you have the right to withdraw your consent at any time.

To exercise any of these rights, please contact us using the contact information provided on our website.

If you have any unresolved concerns, you have the right to complain to the relevant data protection authority.  We would, however, appreciate the chance to deal with your concerns before you approach the authorities so please contact us in the first instance.

Cookie policy

1. What are Cookies?

Cookies are small text files that are stored on your computer or mobile device when you visit a website. They help websites remember information about your visit, such as your language preference or login details.

2. Why do we use Cookies?

We use cookies to:

• Improve Website Performance: To make our website work more efficiently and to provide a better user experience.
• Analyse Website Usage: To understand how visitors use our website and to identify areas for improvement.
• Personalise Your Experience: To tailor content and advertising to your interests.

3. The Cookies we use

• Essential Cookies: These cookies are crucial for the basic functionality of our website, enabling features like secure login, shopping cart use, and e-billing services.
• Analytical/performance Cookies: These cookies help us understand how our website is used. They track information like the number of visitors, the pages they visit, and how long they stay on our site. This data helps us improve our website’s performance and user experience.
• Functionality Cookies: These cookies allow our website to remember your preferences, such as your language or region, to provide a more personalised experience.
• Targeting Cookies: These cookies track your browsing behaviour to deliver targeted advertising based on your interests. This may involve sharing information with third-party advertising networks.
• Re-marketing and Advertising: We use re-marketing cookies to show you relevant ads on other websites after you’ve visited ours. This helps us reach people who may be interested in our products or services.

4. Third-Party Cookies

Please note that third-party websites and services, such as advertising networks and analytics providers, may also use cookies on our website. We have no control over these cookies and their use.

5. Managing Cookies

You can manage cookies through your browser settings. You can choose to accept all cookies, reject all cookies, or select which cookies to accept.

We recommend allowing cookies for the best website experience. However, you can adjust your browser settings to accept or decline cookies. Please note that disabling cookies may limit the functionality of our website.

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